What is the Digital Kit?
The Digital Kit is an economic aid program funded by the European Union through the Next Generation EU funds, provided by the Ministry of Economic Affairs and Digital Transformation to promote the Digitalization of your company.
Who is it for?
Self-employed workers, micro-enterprises and small companies with less than 50 employees and a turnover of less than 10 million euros.
Requirements
- Be a small company, micro-company or self-employed.
- Be up to date with tax obligations and Social Security.
- Not exceed the minimum aid limit (small amount)
- Not be considered a company in crisis.
- Take the Digital Diagnosis test to identify suitable vouchers for your company.
- Meet the financial and effective limits that define the categories of companies.
- Be in a situation of high and have the minimum seniority established by the call.
- Not be subject to a pending recovery order from the European Union.
Website Creation and Online Presence
Objective
To have a web page to give you visibility on the internet.
Functionalities and Services
- Domain
If you do not yet have a domain for your website, one will be provided for a minimum period of twelve months. You will have full ownership of the domain.
- Hosting
You will also have web hosting available for a minimum period of twelve months.
- Website Design
As part of the service, you will have the structure of the website, with a minimum of 3 sections. Pages or sections of a website include elements such as: home page (Landing Page), company presentation, contact form, product description, contact information, site map, etc.
- Responsive Web
Your website will perfectly adapt to any type of device.
- Accessibility
The design of your website will comply with the AA level conformity criteria of the WCAG-2.1 Guidelines.
- Basic Internet Positioning
Your SME's information will be indexable by the main search engines (On-Page).
- Self-manageable
You will also have a content management platform so you can modify the contents of your website without needing help.
- Search Engine Optimization (Basic SEO)
Keyword analysis, On-Page SEO of 2 pages or sections, indexing, and content hierarchy.
- Multilanguage
You will have the option of having your website prepared for multilanguage and translated into one language, in addition to Spanish.
Execution Percentages Associated with the Phases
First 70 %
Second 30 %
Maximum Amount of Aid
0 < 50 employees €2,000
E-Commerce
Objective
To create your website for buying and selling products and/or services that uses digital means for its exchange. In addition to giving visibility to your brand, you will have an e-commerce or online store.
Functionalities and Services
- Creation of the online store or E-Commerce and product catalog registration
You will have a catalog in your online store, where your products will be available through their registration, import, or upload. The solution includes the upload of at least 100 product references, unless you do not have this number, in which case it can be less.
- Payment Methods Configuration
The Digitalizing Agent you have selected will configure and integrate the payment methods in your online store.
- Responsive Design
Your E-Commerce will be usable on all types of devices.
- Accessibility
The design of your online store will comply with the AA level conformity criteria of the WCAG-2.1 Guidelines.
- Basic Internet Positioning
Your online store will be indexable by the main search engines (On-Page).
- Self-manageable
You will also have a content management platform so you can modify the contents of your website without needing help.
- Shipping Methods
You will have digital and physical product shipping methods configured and integrated into your online store.
Execution Percentages Associated with the Phases
First 70 %
Second 30 %
Maximum Amount of Aid
0 < 50 employees €2,000
Advanced Internet Presence
Objective
The provision of functionalities and/or services that ensure your positioning on the internet, increasing your reach of potential customers and increasing the traffic of visits on your platform(s).
Functionalities and Services
- Basic Internet Positioning
The solution must position the basic business information, contact, and company profile on the main sites, business networks, or directories of companies and professionals.
- Keyword Analysis
Management, search, and analysis of keywords in order to develop useful strategies for search engines to classify content and help users find relevant results for their queries.
- Competition Analysis
The solution includes a monthly analysis of the competition to inform you of your situation against other competitors.
- SEO On-Page
The solution must offer a minimum service of two pages or sections SEO On-Page, optimizing the structure and internal content to improve the natural position of your SME in search engines, as well as the indexing and hierarchy of content.
- SEO Off-Page
The solution must provide this service, which will involve executing actions outside the website environment to improve your organic positioning.
- Creation of Structured Page Metadata
Solution will provide you with the creation of structured metadata of your page (Exclusive for segments IV and V).
- Monthly Monitoring Reports
The solution includes a monthly report of the results of the executed actions to generate awareness of the evolution and the impact of the same on the internet presence of your business.
Execution Percentages Associated with the Phases
First 70 %
Second 30 %
Maximum Amount of Aid
0 < 50 employees €2,000
50* ≤ X < 100 employees €5,000
100 < 250 employees €5,000
*In segment IV, companies with less than 50 employees that are considered medium-sized businesses by exceeding the annual business volume and annual general balance of 10 million euros are included